CNBC September 16, 2026 • 12:30

Tropical Smoothie Cafe is getting a makeover as it prepares for its 'next 3,000' locations - CNBC

By Amelia Lucas

Tropical Smoothie Cafe is getting a makeover as it prepares for its 'next 3,000' locations - CNBC

Tropical Smoothie Cafe unveiled new branding as it grows rapidly under the ownership of private equity firm Blackstone.

Tropical Smoothie Cafe on Wednesday unveiled a new look as the restaurant chain prepares to continue its streak of rapid growth under Blackstone's ownership.
"We are a company and a brand that has … [+5505 chars]

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