Video Games Chronicle July 16, 2026 • 13:10

GTA 6 has ‘the strongest pre-order campaign on record’, is on track to sell 37-51 million in week one, analytics firm says - Video Games Chronicle

By Chris Scullion

Newzoo estimates around $260 million was spent during the first week of pre-orders

Grand Theft Auto 6’s pre-order campaign is the strongest on record so far, according to Newzoo.
The video game market data, research and insights firm has released new analysis on the first week of … [+2407 chars]

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GTA 6 has ‘the strongest pre-order campaign on record’, is on track to sell 37-51 million in week one, analytics firm says - Video Games Chronicle

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